Case Studies

Celebrate Unique Style

By | Case Studies

When I was first approached about developing an dynamic email invitation for this years Celebrate Unique Style series. I went through the normal steps to create what I felt would be a successful email presence. While going through this discovery process I realized this is “Event Season”. During the months of March through June in Florida email inbox’s will be full of event spam. I’m sure you know exactly what I’m talking about.

Teams and groups, increasing organizational effectiveness

By | Case Studies, Responses, White Papers, Research Papers & Essays

Topic: How can a manager help a work group to function as an effective team? Discuss the differences between a group and a team, and describe the strategies a manager can use to promote team effectiveness. Use examples to support your discussion.


Effective leadership is all about providing clear vision for its employees and associated guidelines in which employees are expected to operate. Key to improved performance is empowerment of team members along with clear communication channels to provide directives clearly and cogently. “Teaming is a natural and vital part of human social and work life” (Linda, 2005). Team building is a structured process using which discrete units can be empowered and best practices used elsewhere utilized for building groups into functional teams which will provide the required output in timely and precise manner. Read More

University of South Florida Sarasota Manatee

By | Case Studies

The University of South Florida System (USF System) is governed by the USF Board of Trustees, the public body corporate created by Article IX, Section 7 of the Constitution of the State of Florida. The USF System is comprised of two separately accredited institutions, USF and USF St. Petersburg. USF includes the main campus in Tampa, its College of Marine Science in St. Petersburg, USF Health and two regional campuses, USF Sarasota-Manatee and USF Polytechnic, located in Lakeland. Serving more than 47,000 students, the USF System has a $1.8 billion annual budget, an annual economic impact of $3.2 billion and was awarded $380.4 million in research contracts and grants in fiscal year 2008/2009. The USF System is a member of the Big East Athletic Conference. Read More


By | Case Studies

I was approached by ITnetComm to develop their new corporate identity. Once the identity was created and approved we shook hands, I wish ITnetComm good luck and stated “If you need anything else let me know”. We’ll two weeks passed by and my phone rings, I answered and so it began. I guess ITnetComm found their niche market or the market found them. Their business started growing at a rapid pace. Read More

Florida Hospice & Palliative Care Forum

By | Case Studies

Florida Hospices and Palliative Care (FHPC) awarded me the opportunity to design and develop their annual forum website. After discussing the scope of the project we realized an interactive non-traditional approach would make this website a shining star among other 2010 healthcare forums. The theme of the forum is “Honoring the dreams and facing the challenge”.  This forum gives people the arena to address issues and challenges involved in providing quality care at the end of life. Read More